發佈日期：2014年11月30日
【新唐人訊】在殘酷的第一次世界大戰中，英德兩國的士兵自發停火，為慶祝聖誕節停火熄
故事背景設在1914年的耶誕節前夜，時值一戰，西部戰線戰火正旺。
在寒冷、饑餓中，這份遠方親人送來的禮物更顯得無比珍貴。
這時，德國陣營傳來歌聲。受到聖誕歌曲的感染，英國陣營也以歌聲回應。
不過，這並不是雙方互動的結束。
在耶誕節當天，雙方士兵放下槍支，嘗試走近彼此。
此時，大家已經將戰爭拋在腦後，不僅互相寒暄問候，拍照。
更是踢起了足球比賽，如同老朋友一般。
這令人感歎戰爭的殘酷到底掩蓋不住人性的光輝。
最後即便不得不回到戰場，兵戎相見，也將最珍貴的禮物與對方分享。
這部創意廣告，再現了一戰時著名的 “聖誕停火”，充滿溫馨，引起網友共鳴，上傳網路幾天就獲得900多萬的點擊量。
Presenting the new Sainsbury’s Christmas advert. Made in partnership with The Royal British Legion. Inspired by real events from 100 years ago.
This year’s Christmas ad from Sainsbury’s – Christmas is for sharing. Made in partnership with The Royal British Legion, it commemorates the extraordinary events of Christmas Day, 1914, when the guns fell silent and two armies met in no-man’s land, sharing gifts – and even playing football together.
The chocolate bar featured in the ad is on sale now at Sainsbury’s. All profits (50p per bar) will go to The Royal British Legion and will benefit our armed forces and their families, past and present.
To watch a short film of the story behind our Christmas ad: http://youtu.be/2s1YvnfcFVs
To watch the making of our Christmas ad: http://youtu.be/Jx3pQWbysmM
To find out more about the ad: www.inspiration.sainsburys-live-well-for
The chocolate bar is available while stocks last. Subject to availability. Excludes online.
The Royal British Legion. Registered Charity No. 219279
故事背景設在1914年的耶誕節前夜，時值一戰，西部戰線戰火正旺。
在寒冷、饑餓中，這份遠方親人送來的禮物更顯得無比珍貴。
這時，德國陣營傳來歌聲。受到聖誕歌曲的感染，英國陣營也以歌聲回應。
不過，這並不是雙方互動的結束。
在耶誕節當天，雙方士兵放下槍支，嘗試走近彼此。
此時，大家已經將戰爭拋在腦後，不僅互相寒暄問候，拍照。
更是踢起了足球比賽，如同老朋友一般。
這令人感歎戰爭的殘酷到底掩蓋不住人性的光輝。
最後即便不得不回到戰場，兵戎相見，也將最珍貴的禮物與對方分享。
這部創意廣告，再現了一戰時著名的 “聖誕停火”，充滿溫馨，引起網友共鳴，上傳網路幾天就獲得900多萬的點擊量。
Presenting the new Sainsbury’s Christmas advert. Made in partnership with The Royal British Legion. Inspired by real events from 100 years ago.
This year’s Christmas ad from Sainsbury’s – Christmas is for sharing. Made in partnership with The Royal British Legion, it commemorates the extraordinary events of Christmas Day, 1914, when the guns fell silent and two armies met in no-man’s land, sharing gifts – and even playing football together.
The chocolate bar featured in the ad is on sale now at Sainsbury’s. All profits (50p per bar) will go to The Royal British Legion and will benefit our armed forces and their families, past and present.
To watch a short film of the story behind our Christmas ad: http://youtu.be/2s1YvnfcFVs
To watch the making of our Christmas ad: http://youtu.be/Jx3pQWbysmM
To find out more about the ad: www.inspiration.sainsburys-live-well-for
The chocolate bar is available while stocks last. Subject to availability. Excludes online.
The Royal British Legion. Registered Charity No. 219279
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